Reena's blog

On 15 January, Dr.Jay Mehta deal with student of Eng.Dept. at Maharaja KrishnKumarsinhji University .. As a result of that we learned base of Mass Media Study. Jay Mehta is always  energetic in his speech and with some positive vibes of poetic lines, He introduced us with Mass Media Study. Because Media is as a Fourth Pillar of Democracy. (The four pillars of democracy are Judiciary, Executive, Legislature and Media.) The Mass Media is playing an increasingly large role in our everyday lives. The term mass media is mainly used by academics and media-professionals. When members of the general public refer to "the media" they are usually referring to the mass media, or to the news media, which is a section of the mass media. And the most common platforms for mass media are newspapers, magazines, radio, television, and the Internet. Despite this,  He highlighted some of basic points of this study, was like…Television, Radio, Advertisement , cinema and Digital Media as ...

This blog is part of my academic work.To see Task click here . Which is your favourite mass media platform for communication? Why do you like it? What are its drawback? ¤ Mass media means technology that is intended to reach a mass audience. It is the primary means of communication used to reach the vast majority of the general public. The most common platforms for mass media are newspapers, magazines, radio, television, advertisement and the Internet. In this, Advertisement is my favourite mass media platform for communication. Advertising is directly related to the groups of people, rather than to individuals and therefore, it is a non-personal or mass communication. Good advertisements should attract attention and carry mass appeal. The message should be carried across to the target audience. The form of advertisement, whether TV, radio, print media or hoardings. ¤ Mass communication in advertising is very important, because the whole purpose of advertising would be g...